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Search Marketing
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Search Engine Marketing
Build your reach, brand and customer base
With 4 years of Pay-Per-Click experience and over 1,500 managed accounts, SendTraffic has the knowledge and
expertise to help your business increase exposure on major search engines and portals while managing online
spending. Our products and services were developed with our customer's needs in mind and the result is a full
service search marketing solution from strategic consultation to in-depth reporting systems. |
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Pay Per Click (PPC) Account Management
SendTraffic offers advanced Pay-per-click strategies proven to deliver increased online exposure and a greater
ROI. Our full-service account management team will devise a search strategy specific to your online business
then launch, monitor and manage the program on a daily basis to ensure its effectiveness. Your Pay-Per-Click
listings will be tagged with our proprietary Return on Investment technology to determine, in real time, the ROI
per key-term within each Pay-Per-Click account. By combining this with our automated bid management solution
the SendTraffic customer base has a distinct advantage over the competition.
Paid Inclusion
Driving visitors to specific product pages is what converts visitors into customers! SendTraffic's Paid Inclusion
services will transform your dynamic site into a highly searchable and targeted property by creating and managing
full listing feeds to the industries top search engines and portals. Product-specific search listings allow your visitors
to be delivered to your most relevant pages yielding the highest conversions and ROI.
Media Planning
ValueClick Brand campaigns are delivered alongside brand-relevant content from Portfolio and Channel
Publishers whose audience is known to reach a marketer's intended target audience.
CPCpoint™
Using our search industry experience CPCpoint™ was developed as a search traffic aggregator to take advantage
of the abundance of non-bidded search traffic from Tier I and Tier II pay-per-click engines. CPCpoint™ will supply
your site with a supplemental, key-word based, traffic flow at a fixed CPC price. |
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Our Technology |
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MARKETINGDASHBOARD
MARKETINGDASHBOARD is a complete online marketing management system integrating bid management, media
tracking and real-time ROI reporting into one interface.
- Automated Bid Management
Manage the day-to-day adjustments of your PPC accounts using our self-service automated PPC bid management
system. You will be able to set bid strategies to maximize acquisition costs, set campaign parameters and manage
all PPC accounts in one centralized location.
- ROI Tracking
Managing your return on investment effectively results in increased profit. Our ROI technology will track your online
marketing campaigns in real-time to help you maximize results while managing your online spending. This product
offers a marketing dashboard of cost-per-sale and/or cost-per-lead based marketing with detailed reports breaking
down each sale to its campaign origin, including key word tracking. |